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Terms of Service (Hemogry)

Article 1 (Purpose)

These Terms of Service (“Terms”) govern the rights, obligations, and responsibilities between VIVIVAVA Inc. (“Company”) and users in connection with the use of the Hemogry service (“Service”).

Article 2 (Definitions)

“Service” means all services provided by the Company, accessible on any device (PC, mobile, etc.).

“User” means any individual or entity (including members and non-members) who uses the Service.

“Individual Member” means a person who registers by providing personal information.

“Corporate Member” means an entity that registers by providing corporate and personal information.

“Non-member” means a user who uses the Service without registration.

“ID” means the combination of letters/numbers selected by a member and approved by the Company.

“Password” means the combination of letters/numbers set by a member to verify identity and protect secrets.

“Paid Service” means any paid offering provided by the Company.

“Payment” means providing payment method and financial information to use Paid Services.

“Content” means any information (text, photo, video, link, etc.) used over information networks.

“Generated Content” means recipes, ingredient lists, step-by-step guides and similar outputs generated by the Company’s AI based on videos/links submitted by Users.

Article 3 (Governing Rules Outside the Terms)

Matters not stipulated herein shall follow applicable laws or the Company’s separate terms, operating policies, and guidelines. In case of conflict, detailed guidelines prevail.

Article 4 (Effect and Amendment of the Terms)

The Company posts these Terms on initial screens of the Service.

The Company may amend these Terms within the scope permitted by law and will announce the effective date and details at least 7 days in advance (or 30 days in advance for material or unfavorable changes) and notify existing users individually by electronic means.

If a User does not expressly reject within the notice period, the User is deemed to have agreed.

If a User does not agree, the User may terminate the agreement.

Article 5 (Notices to Users)

The Company may notify by e-mail, text, push, etc.

Notices to all Users may be replaced by a board notice for at least 7 days.

If individual notice is impracticable due to missing or erroneous contact info, board notice will suffice.

Article 6 (Formation of the Use Agreement)

For members, upon the Company’s acceptance of a sign-up application.

For non-members, upon payment (for paid use) or during the use of related features (for free use).

Article 7 (Acceptance of Membership)

In principle, the Company accepts applications to use the Service.

The Company may request real-name or identity verification.

Acceptance may be deferred due to capacity, technical or business reasons.

The Company will inform the applicant of acceptance or deferment.

The Company may differentiate service scope by membership grades.

The Company may impose restrictions to ensure grade/age compliance.

Article 8 (Changes to Member Information)

Members may view/edit their information on the account page (except certain items such as legal name/ID).

Members are responsible for disadvantages caused by failing to notify changes.

Article 9 (Management and Protection of Member Information)

Members are responsible for managing their ID/Password and shall not allow third-party use.

The Company may restrict the use of IDs that can cause confusion or harm.

Upon recognizing theft/unauthorized use, Members must promptly notify the Company and follow guidance.

Delay or failure to notify may result in disadvantages borne by the Member.

Article 10 (Company’s Obligations)

The Company endeavors to provide stable Service and promptly repairs/restores upon failure. In case of urgent inspection, replacement, failure, force majeure, etc., part or all of the Service may be suspended without prior notice; the Company will notify afterwards.

The Company provides reasonable convenience in the processes of formation, change, and termination of the use agreement.

The Company posts its representative, trade name, address, contact, e-commerce registration, Terms, and Privacy Policy on the initial screen.

For fraud detection and security, the Company may retain access records, upload logs, device/IP information, and other evidentiary data for a reasonable period.

If illegal access/infringement of trade secrets, databases, or systems is identified, the Company may take immediate legal action.

Article 11 (Personal Information Protection)

The Company complies with applicable privacy laws and telecom network laws.

Collection, use, retention, and destruction of personal data follow the Privacy Policy.

The Company’s policies do not apply to external linked pages.

Article 12 (Users’ Obligations)

Users shall use the Service truthfully and shall not claim any rights if they use another person’s information. Users shall comply with these Terms, operating policies, and notices, and shall not interfere with the Company’s business or defame it. Users must manage their own ID/Password. When choosing identifiers (ID/nickname, etc.), Users shall not impersonate operators, or use obscene, discriminatory, hateful, infringing, or antisocial expressions.
Users shall not engage in the following (Prohibited Acts):

Uploading or linking content unrelated to the purpose of the Service (e.g., non-cooking videos, spam, flooding, automated uploads)

Posting harmful content such as pornography, child/teen harmful material, hate/violence, self-harm, or terror propaganda

Manipulating AI models/prompts or attempting to probe/bypass internal systems via hacking, reverse-engineering, scraping, or automation tools

Interfering with Service operation (e.g., excessive traffic, abnormal API calls, repetitive uploads of identical/similar content)

Collecting/imitating for competitive purposes (UI, algorithms, databases) or reverse-engineering

Using others’ accounts/payment methods/personal data without authorization

Violating laws, these Terms, operating policies, or public order and morals
Service rights and contractual status may not be assigned or disposed of without the Company’s express consent. Violation may lead to service restrictions and civil/criminal liability.

Article 13 (Provision of the Service)

The Service is generally available 24/7, but may be interrupted for inspection/replacement or other reasons.

Details of individual services are as shown in the Service screens.

See the Annex (Service Description) for specific features.

Article 14 (Restriction of the Service)

In case of war, disaster, carrier suspension, security incidents, or other unavoidable events, the Company may restrict or suspend part/all of the Service.

Free services may be restricted/suspended or converted to paid in accordance with policies.

Upon restriction/suspension, the Company will promptly notify the reason and period.

To prevent abuse and maintain quality, the Company may apply a review/quarantine stage to uploaded content and withhold public display or make it private/delete it if the content fails to meet standards.

Article 15 (Termination and Withdrawal)

Users may request termination at any time (immediate withdrawal may be restricted for a short period to prevent abuse).

If a User violates these Terms or policies/prohibited acts, the Company may impose graduated measures: “Warning → Temporary Suspension → Permanent Suspension (or immediate permanent suspension for severe violations),” and may delete or privatize related content.

Upon receiving a User’s expression of rescission/termination, the Company will send an acknowledgement.

Article 16 (Damages)

Either party may claim damages against the other for losses caused by the other’s fault.

The Company is not liable for damages arising from failures of free services, suspensions, or loss/deletion/modification of data.

If a User maliciously uses the Service and causes damage to the Company or a third party, the Company may claim civil damages and, if necessary, pursue criminal procedures.

Article 17 (Disclaimer)

The Company is not liable when Service provision is impossible due to force majeure.

The Company is not liable for use problems attributable to the User.

The Company is not liable for unmet expected profits or damages from information obtained through the Service.

The Company is not responsible for the reliability/accuracy of content posted by Users and does not intervene in disputes among Users.

Article 18 (Information and Advertisements)

The Company may provide necessary information/ads via banners, e-mail, text, phone, or mail (Users may opt out).

Notwithstanding opt-out, mandatory notices (e.g., Terms changes) may still be provided.

The Company is not liable for failure to deliver transaction info or responses if the User opts out.

The Company periodically reconfirms consent for commercial information under law.

The Company is not responsible for losses arising from participation in advertiser promotions.

Article 19 (Payment for Paid Services)

Payment is required to use Paid Services; payment methods follow Company policy.

The Company may verify rightful use of payment means and suspend/cancel transactions until verification completes.

Cumulative amounts/charge limits may be restricted under policy or provider rules.

Users are responsible for the accuracy of payment information they enter.

Article 20 (Refunds)

One-time services are non-refundable.

For ongoing services, the Company refunds the remainder after deducting the value for the used period.

Full refunds apply if:
(1) No usage after payment; (2) Service unusable due to Company’s fault; (3) Purchased service not provided;
(4) Material discrepancy from description/advertisement or defects making use impossible.

Refunds are processed to the original payment method; if impossible, an alternative method is used.

Refunds are processed within 3 business days after the refund obligation arises (no delay interest for delays caused by the User).

The party at fault bears refund-related costs.

Article 21 (Ownership of Rights)

Intellectual property rights in and to the Service belong to the Company.

The Company grants Users only the right to use the Service; Users shall not assign, sell, or provide as security such rights.

IP rights in User-created content and licensed works belong to original rights holders.

Article 22 (Management of Content)

Upon rights holder request, the Company may take measures such as take-down/deletion under applicable law.

Even without such request, the Company may, without prior notice, take temporary measures/delete/edit where:
(1) Third-party rights are infringed;
(2) Defamation, discrimination, hate speech, obscenity, or otherwise socially inappropriate expressions exist;
(3) These Terms or policies (including Prohibited Acts) are violated;
(4) Healthy operation is undermined, or the content fails review standards/harms quality/poses security risk.

For prevention of abuse and dispute readiness, the Company may retain, for a reasonable period, the reason/time of action, internal judgment bases (e.g., automated detection scores), and uploader account/IP/device identifiers in an evidentiary manner.

Article 23 (Copyright in Content)

As a rule, copyrights in content posted by Users belong to such Users; however, the Company may use such content worldwide, non-exclusively, and royalty-free for Service operation, improvement, and promotion, including reproduction, modification, distribution, display, publication, translation, and creation of derivative works, and may sublicense to third parties to the extent necessary.

Copyright in “Generated Content” created by the Company’s AI based on links/videos submitted by Users belongs to the Company. Generated Content is an original work processed/refined through the Company’s proprietary technology; copyrights in the source video remain with the original owner. The Company analyzes/uses the source within applicable law and fair-use scopes.

For recipe content created within the Service or edited by Users, the Company may use it without limitation (reproduction, editing, posting, distribution, display, promotion, commercial use). Users shall not assert any rights (including moral rights) thereto.

Users warrant that they hold legitimate rights to the content they provide and that it does not infringe third-party rights.

Article 24 (Governing Law and Jurisdiction)

Disputes related to the Service shall be subject to the exclusive jurisdiction of the court having jurisdiction over the Company’s principal office, and the governing law shall be the laws of the Republic of Korea.

Annex — Description of the Service

The Company operates Hemogry, a cooking-video-to-recipe automation service. Key features include:

Automatic recipe conversion from video links (e.g., YouTube) via AI;

Ingredient and shopping checklists with potential commerce integration;

Step-wise instructions with timestamps (click a step to play the segment);

My Recipe Book (save/personalize/edit converted recipes);

Personalized recommendations based on behaviors/ratings;

Multilingual generation from a single video;

Commerce integration (build cart/purchase from ingredient lists).

Addendum

Article 1 (Effective Date) These Terms take effect on November 16, 2025.
Article 2 (Reason for Revision) Reflects reinforcement of policies and legal bases to address abuse, harmful content, AI security, and competitive infringement.
Article 3 (Transitional Measures) These Terms may reasonably apply to content/acts prior to the revision.
해먹으리 | Hemogry Video to Recipe